


Our way...
I Understand, Working With an Agency Can Seem Like Pain
They all seem similar, it’s another thing to manage, and they cost too much and overcharge for everything. At Ginger Marketing, we want to simplify your experience working with an agency.
For FREE call consultation please contact
us via the FREE call button.
SITE VISITS WILL INCUR A CHARGE SUBJECT TO AGREEMENT
What’s the typical process for working together?
Discovery Meeting
This is where we discuss all the details of your business, your current and previous marketing endeavors, your competitors, your sales process, and your goals. This step is extremely important for both single service projects and multi-channel ongoing retainers. We will need to understand the big picture of your company in every case to give you the best results. The more you share and the more honest you are about what and how things are working, the more helpful we can be to make improvements.
Strategic Work
It’s time to go back and work with our team. We take the information provided to us and turn that into an action plan in line with your goals and the project scope previously discussed. Every single client is different—no template or system works the same for everyone. Trust me, we wish that’s how it worked! The reality is that there is more than one right way and more than one wrong way. We will look for a way that fits the client’s needs the best at this time.
Looking at the marketing system as a whole is the key to understanding and making the best plan- even if we are only doing a project involving one channel. Marketing is a constantly moving cycle and everything feeds into the other. That is why it helps to get an outside opinion who can look at the entire process and perhaps see it differently.
Tactical Execution
We take our strategic work and evolve it into clear action items that we then work to implement. Whether we are tackling a single-channel or multi-channel strategy, we focus on executing the strategy perfectly. We continually monitor the progress of each tactic and make optimizations where we see fit. To measure ROI, we track prospects from the start of the buyer's journey through the close of a sale to determine what marketing tactics drive the most value for your business.